Duration
Eligibility
Key Features of the Program
It is a degree which provides the student with both theoretical and practical knowledge required in managing any business. Marketing is one such area where companies invest a lot in order to get their returns and a student with Masters in Marketing will learn to make good choices and plan strategies to attain great results. This course will teach you crucial subjects which speak on Sales and Marketing, market research, marketing tactics, product trends, consumer trend and lastly about the prevailing economy. It will give you case studies for better understanding and implementing.
Outcome of the Program
Student will learn both Marketing management and also learn to understand the business functions, including Investment management. A masters degree will give the scope to aim for leadership and top management positions in all kinds of organizations. Its a rewarding career path with high-paying salaries, advancement opportunities and an engaging work environment.
Job opportunities
Marketing strategist, Retail, Tourism, Banking, Hospitality, Advertising, Media and Market research.
Fee
Total Fees INR 52,000/-
Semester Payment: Total Fees / Total SemestersINR 52,000 / 4 = INR 13,000/-
Examination Fee: INR 1,200/- (Per Semester)
One-Time Application Fee: INR 500/-
Semester 1
MBAM-101ODL
MANAGEMENT PRINCIPLES AND ORGANIZATIONAL BEHAVIOUR
MBAA-102ODL
ACCOUNTING FOR MANAGERS
MBAE-103ODL
MANAGERIAL ECONOMICS
MBAQ-104ODL
QUANTITATIVE TECHNIQUES
MBAL-105ODL
LEGAL ASPECTS IN BUSINESS
MBAI-106ODL
IT APPLICATIONS
Semester 2
MBAO-201ODL
ORGANISATION DEVELOPMENT AND CHANGE
MBAM-202ODL
MARKETING MANAGEMENT
MBAH-203ODL
MANAGEMENT OF HUMAN RESOURCES
MBAF-204ODL
FINANCIAL MANAGEMENT
MBAE-205ODL
ENTREPRENEURSHIP AND.MANAGING SMALL AND MEDIUM BUSINESSES
MBAC-206ODL
COMMUNICATION SKILLS
Semester 3
MBAP-301ODL
Project Management
MBAC-302ODL
Corporate Financial Reporting "
MBAR-303ODL
Research Methodology
DSE-I
Discipline Specific Elective I
DSE-II
Discipline Specific Elective II
DSE-III
Discipline Specific Elective III
GE I
Sociology
Semester 4
MBAS-401ODL
Strategic Management
MBAF-402ODL
Family Business Management and Succession Planning
MBAA-403ODL
Business Analytics
DSE-IV
Discipline Specific Elective IV
DSE-V
Discipline Specific Elective V
DSE-VI
Discipline Specific Elective VI
MBAP-404ODL
Final Research Project
GE II
Generic Elective II